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Pocono Raceway and Essity’s Tork Complete Successful First Year of Paper Towel Composting Program

Pocono Raceway and Essity’s Tork Complete Successful First Year of Paper Towel Composting Program
PR Contact: Carol Lunger (clunger@abccreative.com) 610-574-0576 ### Kevin Heaney Director, Content & Communications kheaney@poconoraceway.com Twitter: @kevin_heaney O 570.643.7180
Pocono Raceway and Essity, the global hygiene and health company that makes the Tork brand of paper products (paper towels, napkins, facial and bath tissue), are nearing completion of a new 2018 paper towel composting program at Pocono that has already exceeded expectations and is near the goal of 75% waste diversion from landfill. We are sharing this news this week in particular, as this Thursday 11/15 is America Recycles Day, and thought it would be an appropriate tie in. Pocono Raceway, which has long been a leader in sustainability in the racing world and among sports venues, and Essity, which maintains a strong commitment to sustainability and makes its Tork paper products using 100% recycled materials, have been partners for many years. Tork paper products are used in sports venues across the country; regional venues include Lincoln Financial Field and Wells Fargo Center in Philadelphia, and nationally, Lambeau Field in Green Bay, Wisconsin, Yum Center in Louisville, to name a few. Some facts and figures on the Tork Composting Program: • Pocono Raceway has 215 Tork paper towel dispensers in the restroom facilities located behind the Grandstand. • For the first-year pilot, 20 composting bins were placed in the restroom facilities. • It is estimated that by year’s end 2019, after only 18 months of composting Tork paper towels, Pocono will have reached its goal of diverting 75% its waste from landfills. • In 2018, it’s estimated that Pocono Raceway used approximately 190 cases of Tork paper towels • More than 200,000 guests visit Pocono Raceway throughout the year According to Pocono Raceway CEO Nick Idgalsky, “This program had a huge impact on our sustainability goals, and the addition of composting used paper towels played the largest role in meeting our waste diversion goal of 75% by 2019. I’m confident that by 2020, every restroom at Pocono Raceway will have compostable paper towels through our partnership with Essity.”